MaybellineGarima
Maybelline × Garima
A YouTube tutorial that was the campaign — product inside the craft, not beside it.
CollabX role
Creator pairing × Campaign execution × Amplification
Partner
Maybelline New York × Garima Chaurasia
Challenge
Beauty advertising that still looked like the creator’s own work.
Approach
Let Gima do the look. Maybelline lives in the steps.
Credits
Creator pairingCampaign executionAmplification
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